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Building in Good Faith: An Exposé on the PVC Industry

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Building in Good Faith: An Exposé on the PVC Industry

Description
This EFJ Traveling Classroom event, conducted in collaboration with Working Films, is a presentation by award-winning documentary filmmaker Judith Helfand. Complete with a screening of her groundbreaking film, Blue Vinyl, a workshop/masterclass, and a Q&A session, Judith looks into the damage the PVC industry (Polyvinyl Chloride) is having on the environment. Over 14 billion pounds of PVC are currently produced every year in North America, 75 percent of which is used in construction materials. [Piping, vinyl siding, and vinyl flooring are the largest and most familiar uses of PVC.] Helfand connects the dots between corporate ethics, environmental consciousness (or lack thereof), sustainability and the push for a "life-cycle" analysis of the toxic materials that inform and deform our daily lives, with a goal of transforming the PVC industry so it is no longer a source of environmental and human harm. Among the countless awards Blue Vinyl has won is the 2002 Documentary Award for Excellence in Cinematography at the Sundance Film Festival.

This presentation can be modified according to the knowledge and experience of audience members. Past audience members include general college/university students and faculty, Departments of Architecture, Sociology, Theology, as well as community groups and religious groups.

Judith Helfand, currently adjunct professor at New York University's Tisch School of the Arts, is co-founder of Working Films, a non-profit laboratory/institute based in North Carolina dedicated to linking documentary filmmaking and long-term social change. In conjunction with the award-winning film Blue Vinyl, Working Films launched the consumer education and advocacy campaign, My House is Your House.

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